Optimize Product Performance Before Building Prototypes

Use simulation-driven engineering and automated design exploration to evaluate hundreds of design alternatives, reduce weight, improve performance and shorten development cycles.

Automated Design Optimization for Engineering Development

Evaluate hundreds of design alternatives and identify the best configuration before building prototypes.


Traditional engineering workflows validate one design at a time through iterative testing. Design optimization technology allows engineering teams to automatically explore multiple parameter combinations, analyze performance trade-offs and determine the most efficient design based on structural, thermal or performance requirements.   Instead of trial-and-error iterations, engineers can systematically converge toward an optimal solution using simulation-driven methods.

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Why Engineering Teams Adopt Design Optimization

Identify better product configurations earlier in development and reduce costly design iterations.

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Improve Product Performance

Engineering teams can evaluate multiple design configurations and select the one that best meets structural, thermal or functional requirements instead of validating a single concept.

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Reduce Development Time

By automatically exploring parameter combinations, optimization reduces manual iterations and shortens engineering cycles between design changes and validation.

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Make Informed Engineering Decisions

Engineers can visualize trade-offs between weight, strength, cost and performance, enabling objective decisions instead of relying on trial-and-error testing.

Simulation-driven methods to explore, compare and refine engineering designs.

Automatically evaluate design alternatives, understand performance trade-offs and converge toward an optimal configuration before physical prototyping.

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Automated Design Exploration

Automatically varies geometric parameters, material properties and operating conditions to generate and analyze multiple design configurations without manual re-modeling.

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Design of Experiments (DOE)

Structured studies identify which variables most influence product behavior, helping engineers understand sensitivity and prioritize design improvements.

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Performance Trade-Off Analysis

Compare competing objectives such as stiffness vs weight, cooling vs power consumption or strength vs material cost to identify balanced solutions.

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Multidisciplinary Optimization

Combine structural, thermal, vibration or flow simulation results into a single optimization process to evaluate realistic product performance.

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Robustness & Reliability Studies

Evaluate how manufacturing tolerances, load variations and environmental conditions affect product reliability before physical testing.

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Predictive Modeling & Response Surfaces

Create surrogate models that approximate simulation results, allowing fast evaluation of thousands of design possibilities without running full simulations each time.

Beyond Software: Optimization-Driven Engineering Support

We integrate simulation-driven design into real engineering workflows.


With TrueInsight, design optimization becomes part of your engineering workflow. We help define objectives and constraints, set up optimization studies, and interpret results so simulation data leads to clear design decisions reducing iterations and improving performance, cost, and reliability before physical prototypes are built.

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Understanding Design Optimization in Engineering

An introduction to design exploration, DOE studies, and optimization techniques used to improve product performance and reduce development iterations.

Frequently Asked Questions About Design Optimization & HyperStudy

Design optimization is a simulation-driven process where engineers automatically evaluate multiple design configurations to identify the best solution based on defined objectives such as weight, strength, performance, or cost. Instead of validating one concept at a time, optimization analyzes many parameter combinations and determines the most efficient configuration.

Optimization is typically applied during early and mid design stages, when product parameters such as geometry, material, or operating conditions are still flexible. Using optimization early helps teams reduce rework, minimize prototyping, and improve product performance before manufacturing decisions are finalized.

Simulation software evaluates how a specific design performs under certain conditions. HyperStudy does not replace simulation — it uses simulation results to automatically compare multiple design alternatives and identify which configuration performs best according to defined criteria.

No. Optimization workflows guide users through defining variables, constraints, and objectives. Engineering teams mainly need understanding of their product behavior and performance requirements; the software manages the mathematical optimization process.

Typical applications include weight reduction, structural strength improvement, vibration tuning, thermal performance, material selection, and balancing competing requirements such as performance versus cost or durability.

Yes. TrueInsight supports engineering teams in defining optimization studies, selecting appropriate parameters, interpreting trade-offs, and integrating optimization into real product development workflows to ensure practical engineering value.

Ready to Optimize Your Product Design Process?

Design optimization allows engineering teams to evaluate multiple design alternatives, understand performance trade-offs, and identify the best configuration before physical prototypes are built.

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